Participating in a Blogger’s Community
Bloggers love when you genuinely participate in their community. They blog for many different reasons but most bloggers want to develop a community of readers, subscribers, and advocates. One of the best ways to develop your own blog’s community, is to first be a good member of other blog communities. What does a good blog [...]
Getting the Edge: Fully integrated Social Media
The digital portion of masterful strategic marketing is made up of relationships, smart design, the right words, and fully integrated website, blog and social sites. Relationships Above all else, over time, the relationships you build through your online work will ultimately generate your best return on investment. Have a great strategy and think relationships for [...]
Be the Tortoise Not the Hare, Part 2
If you want to be the social media hero at your office, start by listening for those first few weeks. “Listening”? What the heck do I mean by “listening”? I mean just look up people in your area, in your industry, in your company and competitor companies and see what they’re saying. Do some searches [...]
